ReTurn . IFC Graduation Show

我认为ReTurn是回到内心最深处,寻找温暖。由于近些年离婚率飙升,出现了越来越多的单亲或者家庭不幸的孩子,他们往往缺少陪伴、关心和理解。我思考了作为设计师该如何应对这一现象。上一辈的问题影响到无辜的人,未成年人却没有能力改变现状,因此我希望完成一个影像作品,用陪伴与关注来填补他们内心的空缺。 在调研的过程中,我发现拥抱是一个很好的媒介。拥抱的时候手可以放在另一个人的背部,将头靠在另一个人的肩膀上给人一种被保护、被关爱的感受。于是我将自己化身为一个容器,给予不同的人拥抱。后来我发现拥抱只是一瞬间的动作,并不能起到真正的帮助作用。人们需要的是持续的关注与关爱,因此我想将拥抱这个瞬间变为“永恒”,希望陪伴和温暖能够持久。 为了感受拥抱,我用free-hug的形式去收集了一些我与他人拥抱的动作。而西班牙艺术家Note启发了我利用材质去表达温暖、包裹的感受。最后我将这些动作提取简化,将图形应用在日历和包装盒里,从而实现了一个可以永远陪伴和关心的“拥抱”。

I think “ReTurn” is to go back to the deepest heart and find warmth. Due to the soaring divorce rate in recent years, more and more single parents or children from unfortunate families often lack companionship, care and understanding. I think about how to reflect this phenomenon as a designer. As minors, they have no ability to change the current situation, but the problems of the previous generation affect innocent people. Therefore, I plan to make an image work, hoping to fill their inner vacancy with companionship and attention. In the process of research, I found that hugging is a good medium. When hugging, you can put your hand on another person's back and lean your head on another person's shoulder, giving people a feeling of being protected and loved. So I turned myself into a container and hugged different people. Later, I found that hugging is only a moment's action, which can not really help them. What they really need is attention and love. Therefore, I want to turn this moment into "eternity" and hope that the company and warmth can last. In order to feel the hug, I collected some hugs with others in the form of free hug; The Spanish artist can use the simplified material to express my warm feeling in the package, and finally use note to express my concern in the package at the same time.

永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
永恒的拥抱
白佳灵 视觉传达
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